ISLP: Ink With Us

Dear Pennies & Pens, 

Ink With Us is an advertising campaign designed to promote ISLP and our products. ISLP is a creative production company and lifestyle boutique based in Dallas. I am pleased to say that we are both a only Black AND female owned business.

Ink With Us seeks to create visuals that illustrate the lifestyle of Pennies & Pens aka multicultural millennials + creatives. Our goal is to showcase our work in order to increase sales and brand awareness. Ink With Us features Shanitta Turner and Chris Frierson, two multicultural models from Dallas posing with our products. 

It’s also about showing Pennies & Pens how our products add value to their lives and what it’s like to own our products. This shoot focused on our books #MakeUrPenLoud: How To Be A Lifestyle Blogger and The Loudest Pen Ever.

This was such a dope shoot! Both Shanitta and CJ came ready to work which is why I love how the photos came out. We shot in my building in the medical district so it was pretty flyy. 

I shot this campaign because I realized I needed high quality photos of people with my books. Since I have the styling + photography background, I decided to make this shoot more high fashion.

So Shanitta & CJ are wearing black and white. Not only is this “on brand” for ISLP since our brand colors are black & white, it just looks dope. Be sure to ink with us by visiting www.islpdtx.com to Shop Our Ink! 

And there it is. de la Pen…All Pen Everything. With us, keeping it real never goes wrong.